The SOS Team was commissioned by agency Platform13 help execute their concept for their client Dr Martens on a Global campaign with a theme of bringing a hyper-digital aesthetic to DM’s rebellious core brand. We had a variety of visual elements coming together, from designing and creating CGI backgrounds from scratch photography of talent and products, which were then retouched and composited across CGI backgrounds, that we we designed and built completely from scratch. We also shot and directed the film, edited and composited the video motion, chroma-keying, to grading and sound design, all in-house.

techniques used

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techniques used

Concept, Creative Direction, Videography, Production, Post- Production, 3D scanning, CGI, Projection mapping, Grading, Photography, Casting, HMUA